in imagePURE LOVE.

in imagejeffstagram129

in imageHe is not an instructor. He does not work inside
any studio. I doubt that he knows what
"sidebar" is or how to tap it back.
You may not agree with his politics or the
candidates that he chooses to support, but the
people inside of the studios should not be on
the receiving end of any misguided anger or
frustration. Anyone familiar with SoulCycle and
its core values knows the profound impact that
this community has on the world and the
momentum it has created in bringing us all
together. I stand firmly in my beliefs that each
one of my colleagues is preaching a message
of love and equality from the podium of their
classes. Messages that transcend any hate,
bigotry or prejudice. Boycotting SoulCycle
means attempting to muffle these messages in
this critical time when they should be amplified
instead.
True students of SoulCycle know what it means
to lean into work and really sink their heels in
when moments get tough. It's what we've
tirelessly trained our minds and bodies to do.
Anyone can host a fundraiser. Misguided anger
does not provide a solution; It just creates more
noise in an already hectic and chaotic world. I
challenge you to do something constructive,
instead of joining the overpopulated ranks of
online keyboard warriors.

in imageFormy final tricki chall
turn into a dieappeinimeni
TO OUR SOUL FAMILY,
At SoulCycle, we wake up every day committed to our
community, and creating a safe space where all are welcome.
We believe in diversity, inclusion, and equality.
SoulCycle in no way endorses the political fundraising event
being held later this week. SoulCycle has nothing to do with
the event and does not support it. Consistent with our policies, no
company profits are used to fund politicians. We're committed to
all our riders and the communities we live in. Mr. Ross is a passive
investor and is not involved in the management of SoulCycle.
We'll always stay true to our values and committed to
our community. We know who we are and we know what we
believe in, and nothing will ever change that.
WITH SOUL,
Melauie
MELANIE WHELAN, RIDER & CEO

in imageTo our community,
Many members raised their concerns about a
political fundraiser taking place later this week.
We want to let you know that Equinox and
SoulCycle have nothing to do with the event
and do not support it. As is consistent with our
policies, no company profits are used to fund
politicians. In fact, we are committed to all
our members and the communities we live in.
We believe in tolerance and equality, and will
always stay true to those values. Mr. Ross is a
passive investor and is not involved in the
management of either business.
We appreciate all who have reached out to us.
EQUINOX

in imageYou can vote with your
spending habits.
I have friends employed by
pure yoga, equinox, and
SoulCycle.
They' re not purposefully
uncle tomming.
but friends: don't let these
companies lie to you.

in imagesacred/

in imageoh you know
Cadele acuyin